zipper

The all-in-one CRM for small businesses that sell on Instagram

Every Instagram order, zipped up.

Zipper is a simple CRM for businesses that take orders and bookings in their DMs. Your chats, customers, orders, payments and analytics live in one app on your iPhone, with every customer on a board from “is Saturday free?” to paid.

Coming soon to the App StoreFor iPhone, in Canada and the US

See how it works
  • First month free, then US$19.99 a month or US$199 a year
  • One subscription covers your whole team

Sound familiar?

Forty unread chats. Two people asking about the same Saturday. A customer who said she’d send the e-Transfer “tonight” last Tuesday. Order details scattered across screenshots and the Notes app.

Zipper puts all of it in one place, so nothing gets lost between “hi, is this still available?” and “paid, thank you!”

Everything in one place

One app instead of a pile of workarounds

Zipper is a CRM built around Instagram DMs. Each customer has one place for the whole story: the chat, your notes, the order, what they’ve paid and what they still owe.

It won’t replace your accounting software. It replaces the screenshots, notes and spreadsheets that pile up around a busy inbox.

  • Instead of Screenshots of DMs Every chat on one board, sorted by stage, with the full conversation. Personal chats and spam stay hidden.
  • Instead of A notes app Customer notes kept with the customer. “Nut allergy.” “Picks up after 4.”
  • Instead of A spreadsheet of orders Orders with items, prices and dates, matched against your own product and service list.
  • Instead of A calculator for deposits Payment requests and tracking. Deposits, balances, cash, and who still owes you.
  • Instead of Copy-pasting the same answers Saved replies with {name}, sent from inside Zipper through Instagram.
  • Instead of Guessing how the month went Analytics on revenue, best sellers, best days and how many DMs turn into paid.

Made for party and event venues, bakers, nail and lash techs, resellers, photographers, tutors and rentals.

How it works

How a DM turns into a booking

  1. Connect your Instagram

    Sign in with your Instagram professional account (Business or Creator). Zipper brings in your DMs, and new messages show up as they arrive.

  2. Switch on summaries, if you want them

    AI stays off until you turn it on. Then each chat gets one line about what the customer wants, plus a suggested next step and a reply draft.

  3. Work from the board

    Chats move from New lead to Negotiating, Awaiting payment, Booked and Completed. Selling products instead of bookings? Booked becomes To ship.

  4. Get paid and close it out

    Request an Interac e-Transfer with a reference code, or record cash. Mark it paid when the money lands.

Analytics and tracking

Know what’s working, not just what’s busy

Every order and payment in Zipper is counted, so the Analytics tab can answer the questions you’d otherwise guess at. Look at the last 7, 30 or 90 days, each compared with the period before.

Am I replying fast enough?

Your median reply time, next to the period before.

Which weekday books the most?

Sat brings the most bookings (5 of 16).

What actually sells?

Ranked by revenue, from the products and services on your list.

How many DMs turn into paid bookings?

38% of leads paid in the last 30 days.

The Today screen

Open the app, see who needs you first

Today is a short list, not another inbox. It shows what needs doing now and leaves everything else on the board.

  • Who’s waiting on a reply. Replies sent through apps like Zipper have to go out within 24 hours of the customer’s last message. Zipper counts that window down on every chat.
  • Who hasn’t paid. Every payment you’ve asked for and not received, with a one-tap nudge.
  • Chats that went quiet. People who stopped answering after a quote, so you follow up once instead of never.
  • What’s coming up. Your next bookings, with a warning when two of them want the same slot.

AI summaries, if you want them

Read one line instead of forty messages

With summaries on, each chat gets a line about what the customer is asking for: the items, how many, which date, how many guests. Zipper suggests what to do next and drafts a reply you can send, change or ignore.

Off until you turn it on
You decide during setup, and can change your mind any time in Settings → AI.
Runs on Claude, by Anthropic
Chat text is processed only to write summaries and drafts. It isn’t used to train AI models.
Never sends on its own
A draft stays a draft. Nothing reaches a customer until you tap send.

Orders and payments

Ask for the deposit without leaving the chat

Put the items and prices on the order, then request payment. Zipper writes the Interac e-Transfer instructions with a reference code, so you can tell whose transfer just landed.

  • Deposits, balances and cash. Take part now and the rest on the day, record cash yourself, and mark requests paid when the money arrives.
  • Card links. Card payment links through Stripe are on the way.

Every Monday

“Here’s what Zipper did for you”

A “Your week” card to start each week: messages handled, new customers, replies sent, chats summarized, payment requests, money collected, bookings and your busiest day. Good for knowing whether last week was actually busy or just felt that way.

5 people, 1 subscription

Bring the people who answer the DMs with you

Invite up to 4 teammates to the same business and Instagram account, so five of you work from the same board. One subscription covers everyone. Teammates don’t pay.

Pricing

One subscription covers the whole business

New businesses get the first month free. After that, pay monthly, or pay for the year and keep about two months’ worth.

Monthly

US$19.99

per month · CA$19.99 in Canada

Billed every month after your free month.

Yearly About 17% less

US$199

per year · CA$199 in Canada

Billed once a year. That’s about US$16.58 a month.

  • 1-month free trial for new businesses
  • Billed through the App Store
  • Cancel anytime in iPhone Settings → your name → Subscriptions
  • One subscription per business, teammates included

FAQ

Questions people ask first

Something else? Email usezipperai@gmail.com. We reply within two business days.

More on the help page

Is Zipper a CRM?

Yes, a small one made for businesses that sell through Instagram. A CRM keeps track of your customers and where each sale stands. In Zipper that means every customer’s chat, notes, orders and payments in one place, on a board that shows what stage they’re at, plus analytics on what you sell and how fast you reply.

There’s nothing to set up: the stages from new lead to completed are already there.

How does the free trial work?

New businesses get one month free. You choose monthly or yearly when you start, and Apple bills you when the month ends unless you cancel at least 24 hours before.

The trial is once per business: once per Instagram account and once per Apple Account.

Which Instagram accounts work?

Instagram professional accounts, meaning Business or Creator. If yours is a personal account, you can switch to a free professional account in Instagram under Settings → Account type and tools. It takes about a minute.

Is my data used to train AI?

No. AI summaries are off until you turn them on. When they’re on, chat text is sent to Anthropic’s Claude to write summaries, next steps and reply drafts, under terms that don’t allow training on your data.

You can turn AI off any time in Settings → AI, and from then on no chat text is sent. Details are in the privacy policy.

How do I cancel?

On your iPhone, open Settings → your name → Subscriptions → Zipper and tap Cancel Subscription. Cancel at least 24 hours before the renewal date to avoid the next charge.

Deleting your Zipper account doesn’t cancel the subscription, since Apple handles the billing.

Can my team use it?

Yes. Invite up to 4 teammates to your business, five people in total on the same Instagram account. One subscription covers all of you.

Is Zipper available in Canada and the US?

Yes, both. It’s US$19.99 a month or US$199 a year in the US, and CA$19.99 or CA$199 in Canada. Interac e-Transfer requests are for Canadian businesses; cash and other payments work in both countries.

Will Zipper message my customers by itself?

No. Zipper can draft a reply or a payment reminder, but nothing is sent until you tap send.